Strategic Planner | THB Verve (Durban)
| Remuneration: | Cost to company |
| Benefits: | Medical Aid, Provident Fund and Group Life |
| Location: | Durban, Lion Match Office Park |
| Education level: | Diploma |
| Job level: | Mid |
| Own transport required: | Yes |
| Travel requirement: | Occasional |
| Type: | Permanent |
| Company: | The Hardy Boys |
Verve is a team of 16 highly energetic, motivated problem-solvers, creative thinkers and strategic thinkers. Our aim is to create unforgettable, highly shareable brand experiences through quality content, memorable moments and beautiful imagery. We are the #NonStopSquad capable of making magic at a moment’s notice.
We are seeking a Strategic Planner to conceptualise and develop successful strategies that drive brand popularity and meet client objectives; whilst positioning THB Verve as a best of breed agency.
Responsibilities
- Develop effective 360 brand strategies for high profile clients using defined agency processes
- Work together with the team to unlock briefs: critically interrogating and understanding them and the client context
- Guide the team on the way forward on each job strategically to provide a tight single-minded strategic approach
- Research: uncover brand truths, competitive gaps and consumer insights
- Conceptualise ideas that align with client strategies and objectives or bring about something unique and exciting
- Articulate your ideas clearly; packaging and presenting these to the team and clients
- Work closely clients to guide strategic and research sessions
Minimum requirements
- At least three to five years strategic planning experience from a through the line advertising agency (or similar)
- Diploma or degree qualified in marketing communications/brand leadership/strategy (ideal)
- Proven track record of creative solutions to various levels of problems
- An understanding of media and channel planning
- A sound understanding of marketing disciplines, and knowledge of branding/brand positioning/brand valuation theory
- An eclectic approach to problem solving with the ability to be both rigorously analytic as well as intuitive
- A team-focused mindset, able to work as part of a group and lead where necessary
- A sound understanding of both qualitative and quantitative research
- Excellent communication skills – presentation, preparation and persuasion
In line with our commitment to employment equity, we encourage applications from persons with disabilities and designated groups. If you are interested, please submit your CV to
az.oc.syobydrah@sreerac
.
Posted on 08 Mar 09:16
THB Careers
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