Job description

The data analyst is responsible for all the operational department reporting with a specific focus on inbound and outbound support contacts, financial and player behavioural data and metrics. This includes reporting on territory, brand and product level.

The data analyst is also required to provide guidance, strategic and economic suggestions and recommendations on drivers of influence within the contact centre, the risk and payments team, marketing and acquisitions. It is also the responsibility of the analyst to investigate data anomalies and outlier to explain irregular activity.

Key outputs

Complex data extraction and manipulation

• Data analysis:

          o  Analyse inbound and outbound support contacts, financial and player behavioural data and other data as requested by management
          o  Identify and highlight any trends or other abnormalities presented by the data

• Convert existing reporting tools to a standardized reporting infrastructure
• Design the reports and or dashboards to display the required data in a manner that is user-friendly.
• Investigation of new and innovative ways to enhance and update current processes
• Design custom alerts for the Contact Centre, the Risk and Payments teams
• Writing of Regular Reports:

          o  Compile daily, weekly and monthly standard reports

• Investigate any anomalies and report back to business on results
• Identify and implement reports to help Account Managers with analysis on campaigns
• Includes suggestion on how to improve campaigns (based on identified trends and player behaviour)
• Analyse reports to provide guidance and recommendations on what drivers’ influence volume growth on a brand and product level
• Products: sports betting, casino, betgames, virtual sports
• Make strategic and economic suggestions for new/exclusive offer development and offer enhancements
• Ensure on-going focus on the business process review and enhancements

Data analysis, review of anomalies and outliers to explain irregular activity:

•  Analyse inbound and outbound support contacts, financial and player behavioural data and other data as requested by management
• Identify, highlight and investigate any unusual items or other abnormalities presented by the data and provide a report describing any important trend or shift, across all products and business areas
• Inform team and have open communication about data issues/problems as a result of BI

Management of all Month-end reporting:

• Includes reviewing and redesigning and implementing of reporting templates
• Initiate investigations into untapped data where potential value or new measures exist
• Find new innovative ways to report on key metrics or dig deeper to find the drivers of the
• activity.

Requirements

Essential knowledge

• Statistical, actuarial, applied mathematics or similar qualification, or significant appropriate work experience.

Preferred but not essential knowledge:

• Internet Risk or Fraud, data profiling, financial statistical experience is preferred.

Skills:

• Highly analytical – ability to translate business questions into numerical operations, and interpret the numerical result into commercial insight.
• Excellent quantitative and qualitative analytical skills.
• Comfortable with building and using large complex spreadsheets.
• SQL query writing will be most beneficial, or will have to be learnt on the job.
• Excellent verbal and written communication skills.

Attributes/abilities

• Deadline-driven.
• Detail-oriented.

Posted on 05 Oct 11:42