E-commerce Manager (Cape Town)
Location: | Cape Town |
Type: | Permanent |
Job description
The e-commerce manager is responsible for the online sales of the Orms Direct brand. He/she will be responsible for determining the format and features of the website in order to maximize clarity and ease of navigation for customers. The role will require the e-commerce manager to oversee digital marketers and web developers and provide reporting on Analytics, PPC campaigns and sales data. A strong grasp of modern technology is essential. An expert understanding of website design, search engine optimization, and e-marketing strategy will be key to fulfilling the many functions of the job.
The e-commerce manager will also manage the e-commerce team in all required activities related to order fulfilment, customer relations, website maintenance and content generation for Orms Direct. The -ecommerce manager will liaise directly with upper management and present their plans for any new advances or initiatives to improve the company’s online presence and e-sales.
Responsibilities:
- Manage all online activity in relation to traffic acquisition, sales, conversion and reporting
- Fulfil the role as manager of the e-commerce team – including but not limited to: task division, customer relations and retention, appraisals and any order fulfilment and sales assistance required by the team
- Develop and implement ecommerce strategy in order to improve website performance
- Work with developers to improve website design and functionality
- Work closely with the internal marketing on all digital marketing campaigns
- Conduct research in order to discover new trends and technologies in order to improve website performance, customer experience and sales
- Analyse analytics, AdWords and sales data in order to deliver data driven strategies, maximise performance and achieve KPIs
- Oversee all digital marketing channels across PPC, SEO and Display
- Oversee website uploads and landing pages development
- Report on website performance and sales
Requirements
- At least three to five years of experience in a similar role
- Experience managing marketing and tech teams
- Experience in developing and overseeing digital marketing strategies
- Excellent understanding of web design and web analysis
- Strong tech and marketing background
- Strong understanding and experience in Google Analytics
- Knowledge of digital marketing channels such as PPC, SEO, Social Media, Display and YouTube
- Magento experience would be advantageous
Please send your CV, in confidence, to
az.oc.smro@ettenna
Only shortlisted applicants will be contacted.
*Salary will be market-related and according to experience*
Posted on 21 Nov 15:20
Annette Blackie
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