Job description

Our client is committed to quality, constant innovation, and social responsibility.

They describe their company culture to be growth-orientated and fun while making a difference to those they serve.

They manufacture and market products and solutions within a niche market.

They have an opportunity available for a digital marketing manager to manage the day-to-day marketing activities of the organisation and long term strategy for the company.

This is not a heavy-weight position, their ideal candidate will have two to three years’ solid digital marketing.

You’ll help them position themselves as market leaders with room to develop your career into a more senior marketing role.

Duties:

Partnering with the senior management team:

• Managing all marketing for the company and activities within the marketing department.
• Developing the marketing strategy for the company in line with company objectives.
• Coordinating marketing campaigns with sales activities.
• Overseeing the company’s marketing budget.
• Creation and publication of all marketing material in line with marketing plans.
• Planning and implementing promotional campaigns.
• Manage and improve lead generation campaigns, measuring results.
• Overall responsibility for brand management and corporate identity
• Preparing online and print marketing campaigns.
• Monitor and report on effectiveness of marketing communications.
• Creating a wide range of different marketing materials.
• Working closely with design agencies and assisting with new product launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Analysing potential strategic partner relationships for company marketing.
• Devising strategies to drive online traffic to the company website.
• Tracking conversion rates and making improvements to the website.
• Developing and managing digital marketing campaigns
• Utilising a range of techniques including paid search, SEO and PPC.
• Overseeing the social media strategy for the company.
• Managing online brand and product campaigns to raise brand awareness.
• Managing the redesign of the company website.
• Improving the usability, design, content and conversion of the company website
• Responsibility for planning and budgetary control of all digital marketing
• Evaluating customer research, market conditions and competitor data.
• Review new technologies and keep the company at the forefront of developments in digital marketing.

Requirements

• Degree/diploma in marketing
• Two to three years’ commercial experience
• Creative thinker
• Passionate to make a difference

Posted on 10 Jan 12:01