Job description

We are looking for an organised, enthusiastic and energetic creative person who is a positive team player, with a true passion for social/ digital media, to join our public relations team. 

Responsibilities include, but are not exclusive to, developing social media strategies in line with marketing strategies, content creation, copywriting, blog writing, newsletter creation and management, growing of social media platforms for various clients, managing analytics, SEO management and analytics.

You will need your own transport and a valid drivers licence.

Requirements

• Tertiary qualification in marketing/public relations
• Healthy personal social media presence; keen interest in bloggers/ influencers
• Three years’ experience with all social media channels
• Photoshop/Illustrator/video editing skills is a plus
• Brilliant command of English – written and spoken
• Excellent time management skills
• A team player who is comfortable collaborating, but also able to work independently
• Clear, effective and strong written and verbal communication
• Creative long and short form writing
• Constructive problem-solving
• Planning and organisation
• Brilliant time management skills
• Attention to detail, accuracy
• The ability to take initiative and be proactive
• Integrity with excellent morals and ethics
• Proficient in content marketing; the sourcing and management of content development and publishing.
• A working knowledge of principles of SEO including keyword research and Google Analytics.

Responsibilities

• Overseeing and developing creation of content and design of all social media platforms, landing pages and content marketing materials.
• Able to become an advocate of clients’ brand in social media spaces, engaging in dialogues and answering questions where appropriate (after hours work may be required)
• Conceptualise, edit, write articles, features and other content.
• Graphic design skills an advantage
• Include driving online advocacy, writing editorial pieces, community-outreach efforts, competitions, etc.
• Growing blog subscribers and expanding the overall blog’s reach.
• Monitor effective benchmarks for measuring the impact of social media programs, and analyse, review, and report on effectiveness of campaigns in an effort to maximise results.
• Measure results of monthly (ROI ) campaigns and compile monthly client reports 
• Analyse campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the social media campaigns.

Posted on 11 Mar 07:34