Job description

We are growing our creative team and we are looking for a mid to mid-level digital strategist to join our creative and growing team of marketers and developers! You will need to be deadline driven, be able to take initiative and work well alongside a team. 

Responsibilities 

• Conceptualising digital campaigns for our clients
• Developing digital content strategies
• Providing creative direction for content creation
• Ensuring consistency of content and messaging across all channels
• Driving strategies for pitches and new client acquisition
• Analyse and understand clients’ needs to determine strategic deliverables
• Evaluate and implement digital tools and interactive trends
• Search engine optimisation – stay up to date with latest technology and best practices
• Create integrated and cost-effective digital strategies
• Analyse and report on all digital campaigns, customer and user data – measure ROI and KPIs
• Engage with clients and present creative strategies to clients
• Ability to map out how digital assets will be optimised for brand results
• Define and action digital events and campaigns
• Be proactive in identifying key engagement opportunities using target audience insights, trends, and innovations

Company Description

At Mashlab, we offer the best in digital and cutting edge technologies to provide bespoke business solutions via development, digital marketing and multi-channel communications, at competitive rates. They say the extra mile ain’t crowded, and we are always willing to go.

We offer our expertise and services to reputable local establishments and some of the largest brands across South Africa. At Mashlab our aim is to provide clients with sustainable business solutions in a digital age. This objective is consistently achieved.

We’re a clever bunch – and together with our highly skilled team of creative humans, including a hybrid approach which we’ve refined over thousands of hours of project work and coffee, we’ve perfected the art of all things digital. With years’ of experience and delivering enterprise-grade solutions we not only serve individual clients, but we also offer digital partnerships in order to act as an extension of some of the country’s finest agencies and corporate teams. The evidence is in our work, as our tailored solutions continue to push the boundaries and capabilities of the web.

The result – Sustainable growth, increased revenue, satisfied customers and lasting partnerships. The world of digital business has now become everyone’s business, and we are here to help clients grow theirs.

Requirements

• Four+ years’ strategist experience within an agency
• A tertiary qualification (preferably in advertising, marketing, or communications)
• Proven experience in developing and presenting strategies (we will need a portfolio)
• A sound understanding of digital (from the intricacies of social media to the basics of Search Engine Marketing)
• An eclectic approach to problem-solving, with the ability to be both rigorously analytical as well as intuitive
• An extensive browser in all fields with an ability to draw on diverse experiences and sources of knowledge in providing insights
• A sound understanding of qualitative and quantitative research
• Critical thinking skills – analytical, creative and lateral
• Excellent time management skills

Personal skills/attributes

• Creative and analytical
• Very strong attention to detail
• Deadline driven work ethic and always willing to go the extra mile
• Take pride in your work
• Team player

If you are interested in applying for this great opportunity, please send your CV and portfolio to

az.oc.balhsam@tnemtiurcer

using the reference mentioned above. Any further documentation will be requested, should it be necessary.

Please note we reserve the right to freeze or not hire in the role. 

Should you not receive a response from us within three weeks of your application, unfortunately, your application has been unsuccessful.

Posted on 28 May 14:13