Job description

Our client a leading ATL/TTL agency, with some of the world’s best brands, seeks to hire a savvy, smart and well-educated sponsorship strategist. Please note this role is based in JHB.  You will be responsible to create and develop new revenue opportunities through continued sponsorships inventory development, promotions, and in-kind relationships.

One of your main objectives will be:

The ideation, negotiation, planning, and execution of all events, managing and driving a portfolio of projects ensuring adherence to strategy, project guidelines and branding, and best practices.

The strategist’s primary responsibility is to help our cross-functional teams (digital and non-digital) develop and evolve ideas and solutions driven by value exchanges between a consumer (user) and a brand (business). This requires evaluating consumer and industry research, brand information, trends and relevant data in order to recommend digital solutions that marry brand goals with consumer needs. H

This position includes:

• The development of strategic marketing and events / sponsorship  strategy plans to drive top line revenue growth.
• Developing key metrics, key opportunities, and go-to-market strategies.
• Develop policies, programmes, and objectives for all product and service marketing activities for the organisation.
• Market research, product planning, and advertising functions to accomplish organisation objectives.
• The development of marketing programmes to increase awareness and preference. 
• To lead brand strategy programs through strategic development and implementation in the customer experience, including marketing, communications, interactive, identity and brand alignment.
• Research and analysis.
• Formulating ideas.
• Activations & events  strategy and development.
• Must be able to execute promotional. events and sponsorship brand strategy, brand positioning, etc.
• Formulate, conceptualise, implement, and execute strategy.
  

Requirements

• ± Four years of experience.
• Strong communication and presentation skills.
• Excellent organisation and time management skills.
• Ability to bring strategic insight and management skills to programmes and teams.
• Excellent client service skills.
• Experience with programme management and implementation.
• Advanced degree a plus.

Posted on 08 Aug 15:11