Job description

The Carat network is made up of more than 6,500 people in 100 countries worldwide. Its global vision is to redefine media and the way it delivers value to the businesses of our clients. Carat is the global market leader in digital and diversified media solutions. Today, advances in digital technology and changing consumer behaviour have created an era of unprecedented complexity and opportunity for clients. In this new era, Carat is redefining the role of the media agency. Our people understand how media can create business value for clients better than anyone else.

Carat is part of Dentsu Aegis Network, which is the first truly global communications network for the digital age. Through its six global network brands – Carat, iProspect, Isobar, Posterscope, Vizeum and the Dentsu agency brand – and supported by its growing multi-market brands including Amnet, Amplifi, Data2Decisions, Dentsu media, mcgarrybowen, Mitchell Communications (PR), psLive and 360i – Dentsu Aegis Network aims to be the global network of choice for clients seeking best-in-class expertise and capabilities in brand, media and digital communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 110 countries worldwide with over 22,000 dedicated specialists.

Overall Purpose of the Position: 

The Media Strategist is the day-to-day focal point to the clients account. The strategist is expected to have day-to-day responsibility for assigned accounts and is expected to have an understanding of the client’s overall business and marketing objectives. The strategist is the steward of the tactical communications planning process and provides mid-level strategic recommendations to the senior media team and/or client. The Strategist is expected to have a strong working knowledge of the media space (including digital media) and available media research. The strategist is expected to be an active participant on the business; consistently engaged and contributing ideas and insights that will benefit our clients and the role will be based in one of our locations in Sub Saharan Africa.

Key Performance Areas (KPA’s) & Responsibilities

• Developing media strategy using all of the principles

• Guide clients to make the right decisions through your expert media knowledge

• Drive innovation and the future of communication (digital) agenda

• Account management – delivering excellent client service and ensuring delivery on the KPI’s stipulated in the client contract and client service skills

• Campaign management – managing your team to ensure everything is streamlined, up-to-date and communicated through to your client

• Drawing up costing schedules and media flow plans, using both traditional/non-traditional media ensuring client objectives are met. Share with buying team upon approval

• Campaign tracking against objectives, tracking campaign performance and developing benchmark optimisations.

• Delivering post campaign evaluations and media reviews as well as market and media trends

• Effective budget management and negotiation to improve on campaign deliverables

• Assist your team where necessary – accurately briefing the buying team on approved campaigns in obtaining PO’s / written approval, sorting out billing queries, managing media suppliers, etc.

• Work closely and effectively with suppliers, client, creative agencies and any other 3rd party agency to ensure that you drive the brand agenda

• Track campaign performance and develop benchmarking optimisations

• Track DAN Trading commitment performances and drive the trading agenda

• Accurate filing and record keeping of campaign information

• Drive integration between all DAN agencies

Key Personal Inherent Characteristics

• Creative interpretation

• Creative thinking

• Strategic thinking

• Time management skills

• Strong Leadership skills

The DAN Values

The candidate will need to demonstrate the Dentsu Aegis values of:

Agile

Acting with freedom
Deciding with speed
Keeping it simple

Pioneering

Being constantly curious
Taking risks to succeed
Passionate about thought leadership

Ambitious

Going the extra mile
Not afraid to make decisions
Rapid and ruthless focus

Responsible

Taking ownership of work/ decisions
Being good citizens
Being transparent

Collaborative

Collaborating across the network
Sharing success models
Attraction, development and mobilization of the best talent

APPLICATIONS CLOSE: 31st of January 2019
Send applications to Lungelo.Fakude@dentsuaegis.com
Preference will be given to EE candidates

Requirements

• 3 – 5 years of media agency experience – medium to heavy weight.

• Sound knowledge of strategy which involves forecasting, trending and presetting quality parameters.

• Expertise on media software’s such as Telmar & Arianna.

• Excellent communication skills and speed of response. Proficient MS PowerPoint, Excel, Word skills

• Speak and write English

• Media presentation skills

• Excellent time management and communication of work completed/barriers/solution

Posted on 25 Jan 14:06