Job description
Based in Cape Town, the Marketing Officer will contribute to the success of the Marketing Department by strategizing, planning, and executing marketing campaigns for a financial technology brand. The ideal candidate would have B2B and B2C exposure and experience with a wide range of marketing mediums and channels. While experience in similar roles is a bonus, our requirement is a keen hunger for improvement, learning, and best practice. Some administrative support to the Marketing Manager and team will be required, but if you are ready to make your mark and work within a collaborative, supportive team to build brand excellence, this is your shot!
Please note, if you do not receive a response to your application within two weeks please consider your application unsuccessful. Please also include a cover letter explaining why your skills, attitude, and experience is right for the role.
Your main areas of focus
Marketing activities and materials
- Executing and collaborating on brand strategy
- Working knowledge of marketing channels including digital, social, PR, SEM, content etc.
- Assisting the Marketing Manager and supporting the team with various marketing activities
- Assist with the collation and production of marketing materials and literature
- Collate and design presentation material, from received marketing collateral
- Responsible for updating marketing material to online libraries and social media sites
- Responsible for updating and maintaining the marketing department’s documentation and databases
Campaign management
- Coordination of marketing campaigns to reach B2C and B2B target audiences
Marketing communication
- Coordinating the production of identified marketing communications
- Execute email marketing component for brand in question
Marketing reports and research
- Collating various information and data for weekly and monthly reports.
- Understanding and acting on what that data tells us
Costings
- Executing on marketing campaigns and events within budget
Self-development
- Support and demonstrate Corporate Goals and Brand Values
- Contribute to staff, team and development meetings
- Take action on performance development plans
- Supplement personal learning with informal means outside of work, such as industry bodies, online forums and relevant reading
Responsibilities on demand
- Due to the fluid and dynamic environment within DPO, new, additional or changed position responsibilities will occur
- Successful demonstration of change orientation is an on-going responsibility in all positions
Small things, make a big difference
You’ll be responsible for upholding good punctuality and attendance, your own health and safety while at the same time, avoid adversely affecting the health and safety of others at work. It’s all about teamwork; therefore, it’s important you fit in with our results-driven culture by living our brand values and ensuring we provide the best possible service to all our Merchants.
Educational requirements
- Matric is essential
- Relevant marketing diploma/degree
Work experience to back your qualifications
- Two to five years minimum experience in an admin role within a marketing (or similar) department
- Exposure to a wide range of marketing functions including communications, advertising, branding, digital marketing and social media
- Knowledge of brand marketing, traditional and digital marketing, content marketing and social media marketing practices
- What is takes to succeed on our team
- Strong administration, planning and organising skills
- Strong Follow up skills
- Excellent communication skills (written and verbal)
- Project Management skills
- Creative
- Collaborate
- Ability to work well independently and as in a team
- High energy
- Adaptable
- Time management
- Meticulous
- Design and website experience is always a bonus!
What it’s like working for us
The environment is creative, pressure-driven with space for being innovative while sticking to deadlines. A balanced scorecard is used to measure the KPI’s connected to the role, department and campaign performance. Brownie points if you’ve worked with Zoho before
Posted on 20 Jan 12:45