Job description

All-rounder digital communication expert 

Within this role you will plan, execute and measure digital content that supports the strategy of the business and our clients. It is therefore essential that you are able to work effectively on multiple projects, have an eye for detail and a passion for digital communication.

Duties
Social media:

• Content and calendar planning
• Content creation and posting
• Scale the brand and company awareness through various social media channels
• Ensure brand consistency in copy through tone, voice and terminology
• Supervise all aspects of social media interaction between customers and the brand, and ensure a positive customer service experience
• Maintain and grow social media follower base
• Measurement, analytics and reporting
• Community management

Newsletter:

• Email newsletters:
• Create emailer per schedule
• Facilitating approval process with management and client 
• Setup and distribution
• Usage reports
• Database management 

Website maintenance:

• SEO optimisation of content

Branded collateral: 

• Make sure all collateral adheres to the approved corporate identity
• Ensure all teams have access to updated branded documents and collateral

Essential skills

• Excellent organisation and time management skills
• English written and verbal communication skills
• Ability to deliver great work under tight deadlines
• Detail-oriented
• Proven experience in managing enterprise social media tools and technologies, including monitoring and digital marketing metrics
• Proven experience in campaign development from conceptualisation right through to reporting (the doing of it, not the delegation of it)
• SEO, Google Adwords and analytics
• Deep understanding of digital and social media platforms
• Up to date with the latest relevant industries standards and trends
• At least seven+ years relevant working experience
• A formal qualification in Digital Marketing, Marketing, Business Communications or other relevant subjects is highly preferable
• A postgraduate qualification in management or marketing and communications would be advantageous, but not essential

Advantageous skills

• SEO, Google Adwords and analytics
• Experience with database management
• Up-to-date working knowledge of Adobe Creative Suite
• Great eye for composition, imagery and typography

Personal skills/attributes

• Highly organised
• High levels of self-discipline, efficiency, speed, and accuracy
• Solution-oriented creative thinker with a passion for multi-platform design and stories
• Mature with integrity and a proven habit of professional behaviour
• Handle criticism constructively
• Works well independently or as part of a team
• Does not believe in the phrase “that’s not my job”
• Deadline driven
• Willingness to work overtime and be flexible
• Work well under pressure
• Ability to prioritise and handle multiple tasks at the same time

Posted on 13 Jan 16:41

We have a superb job opportunity for a mid-weight Amazon Specialist to work on a leading innovative, designer hearing protection device brand whose head office is in Antwerp. This cutting-edge company is on the lookout for an Amazon Marketplace aficionado to join their growing team. The company is creating a hub in Cape Town, so we’re calling for candidates who can work remotely, preferably in Cape Town. We’re looking for someone hardworking and self-motivated, with great attention to detail, to continue to drive the business forward. The successful candidate will be responsible for the sales growth of all Amazon marketplaces globally. This includes a broad range of tasks like growing revenue, optimising marketing spent, organising new product launches, analysing data, promoting reviews, optimising the listing, etc. The brand’s open company culture promotes out of the box thinking and the opportunity to join a young, dynamic and multi-cultural team. Leave your mark on a growing international brand (sold in more than 90 countries), apply today! 

Responsibilities

• Manage and optimise product listings on Amazon on a daily basis
• Develop high-level strategies based on account performance
• Develop creative solutions for listing enhancements to maximise key products or categories while driving immersive customer experiences
• Manage campaign expenses, stay on budget, and estimate monthly costs
• Monitor and analyse product ASIN performance, customer reviews, ratings and rankings
• Product optimisation including organic search terms, paid search terms and other promotional campaigns
• Plan, manage, and execute a portfolio of paid search campaigns, including but not limited to strategy development, organisation, and management in partnership with agencies or freelancers
• Manage Amazon FBA product inventory to ensure levels remain at an acceptable rate.

Requirements
The successful candidate must have/be:

• BSc/MSc degree in Marketing with business experience preferred
• 1-2 years’ experience managing Amazon sales and deep understanding of the Amazon 3P seller environment
• Strongly numerate and comfortable manipulating large data sets
• Good communicator, comfortable with showing what data means and how we can take action
• An outside of the box, proactive approach to look at the business from all angles
• Diligence and attention to detail
• Ability to effectively prioritise work in a fast-paced environment.

Company Description

VGP Recruitment is a specialist recruitment agency in the advertising, marketing, media, creative, digital, PR/communications and publishing industries.

Posted on 12 Jan 12:24