Job Synopsis

We are a digital creative marketing company that creates digital products, platforms and experiences that connect consumers and brands. Our client base ranges from established international brands to start-ups from around the globe. We are looking for a highly creative, self-motivated individual, with a passion for crafting and a keen eye for detail, to join our creative team.

You will be operating in a fast-paced, hands-on environment and working on a wide range of projects: from conceptualising and executing social media campaigns, designing responsive websites and digital collateral for our brands, to styling and shooting content in-house.

You will be working directly with content strategists to ensure that creative fulfils the strategic requirements of our brands and that it resonates with the right audience. You will assist the senior creatives with larger projects while running with your own – all the while continuing to explore and push the boundaries in the ever-changing digital landscape.

There is a strong primary focus on UI design, and UX experience is considered a strong bonus. You need to be able to think critically and put yourself in the consumer’s shoes at every touchpoint.

Key duties

• Responsible for producing cut-through social media content, involvement spanning concept to execution
• Art directing, styling and shooting social content (Camera skills considered a bonus)
• Responsive website design (Strong focus)
• Aid in concept generation (Digital campaigns, content plans)
• Creation of layouts, images, icons, social content and motion design
• Aid in designing digital brand languages for existing & new brands
• Digital brand collateral design: Mailer templates, email signatures, banners
• Design updates to existing owned platforms

Skills required

• Ability to interpret client briefs and create solutions that are forward-thinking
• You care deeply about doing great work
• You value craft as much as ideas, with a strong eye for detail
• Understanding of social media channels and content formats that can be used, as well as to how best to leverage these according to clients’ objectives
• Ability to work in a cross-functional team
• Some photography, motion design, video editing experience is a strong bonus

Must possess

• Relevant degree or diploma
• At least three years of experience in a similar role (designer or art director) in a digital environment
• Proficiency in Adobe Creative Suite: Photoshop, Illustrator
• Proficiency in Sketch or Figma
• Premiere Pro/Final Cut or Davinci Resolve considered a bonus

Personal attributes

• Have good interpersonal and communication skills
• Brilliant organisational skills
• Ability to perform under pressure
• Independent and a team player
• Love working hard and being rewarded for your efforts
• A desire to keep abreast of industry best practice, latest trends and cutting-edge technologies

If you think that this is you, please send us your CV and portfolio. 

Be Brave
Stay Inspired
Keep Pushing

Posted on 04 Nov 16:45

Job description

Our eCommerce department is looking for a dedicated and passionate eCommerce Copywriter to generate product and marketing-related copy that provides customers with all the information they need in order to make a purchase decision. The incumbent will be responsible for supporting the eCommerce team to drive increased conversions and sales on a day-to-day basis, via numerous digital platforms as well as in-store for our Cape Union Mart brand.

Key Duties

• Create ‘best in class’ product copy across multiple product categories

• Prioritise & complete work in a fast-paced, dynamic environment, to meet internal and external deadlines

• Align with merchandise teams & perform fact-checking to ensure accuracy and completeness of information

• Ensure consistency of content across numerous platforms and formats as well as alignment with the relevant brand tone

• Perform regular QA & website audits to ensure website content is of the highest standard

• Carry our regular competitor analysis & research in order to align with industry best practice

• Respond to issues or queries from customers and internal or external teams as needed

• Gain a thorough understanding of our business, competitors and customers

• Articulate and share insights, learnings and best practice with all relevant stakeholders

• Bring forward recommendations & processes to enhance speed & scale of content development and rollout

• Write and/or proofread articles, blogs and digital content before publication

• Brainstorming & collaborate with the team for new ideas and strategies

Knowledge, Experience & Qualifications

• At least 2 years’ experience in a similar position

• Matric and related tertiary education in digital/ eCommerce

• High-level understanding of web design and web analysis

• Understanding of SEO and eCommerce copywriting best practices

• An affinity for the Cape Union Mart brand, product, lifestyle and brand essence

• Experience with eCommerce platforms & Google Analytics

• Knowledge of digital marketing channels such as PPC, SEO, display & affiliate marketing

• Proficiency in Microsoft Office Suite (specifically MS Excel)

• Domain knowledge in eCommerce, retail, online advertising and/or analytics

Competencies

• Goal oriented and self-motivated – must be able to work independently with minimal supervision

• Flexible and adaptable – must enjoy working in a fast-paced and at times challenging environment

• Ability to work cross-functionally and with a wide range of individuals with different skill sets

• Strong organizational, interpersonal, and communication skills (written and verbal)

• Strong sense of ownership & responsibility – track record of performance meeting targets & objectives

• ‘Can do’ positive attitude – eager to grow, learn and develop your skills

• Decisive, structured and organised, with a keen eye for detail

• Fast learner with a strong aptitude for systems

• Passionate about online, digital, eCommerce, websites and UX

Posted on 04 Nov 15:16