We are looking for a driven Digital Media Marketing Specialist to attract and enhance clients’ social media presence.

This position includes interacting with customers, promoting brand-focused interactive and engaging content. Works with the marketing team to create innovative digital media campaigns.

Responsibilities

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
• Generate, edit, publish, and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize client pages within each platform to increase the visibility of client’s social content
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analysing the appropriate social data/metrics, insights, and best practices, and then acting on the information
• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram

Requirements

• Proven working experience in social media marketing
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge of web design, web development, CRO and SEO
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer oriented with good multitasking and organisational ability
• Fluency in English
• Degree in Communications, Marketing or Social Media,