Lead generation specialist wanted for a Software Company based in Northriding.

Minimum Requirements:
Lead/demand generation experience
Strong collaboration skills.
Ability to manage multiple projects simultaneously and skilled at time management.
Experience with list building, management, cleaning, de-duplication and segmentation.
Strong data analysis skills, with the ability to extract and interpret data from various sources to offer creative marketing solutions and business decisions
Strong SEO and Google AdWords skills
Proficient in WordPress
Skilled in design and design programs like Photoshop.

Job duties and responsibilities will include (but not limited to):
Execution of marketing programs for both online and offline channels, including integrated marketing, paid media, SEO, paid search, email, webinar and events.
Leverage marketing automation tools to bring scale to demand generation programs
Take a lead in developing / sourcing the appropriate marketing automation and inbound marketing systems
Have the ability to understand the client’s needs and where necessary produce proposals, briefs etc.
Build and analyze KPI dashboards including funnel conversion metrics to report on campaign performance and to develop recommendations for improvement.
Support sales activities with planning and lead generation campaign.

saron@thestaffingagency.co.za

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