Job description

Ninety9cents is a full-service, integrated advertising agency located in Cape Town, and is one of South Africa’s largest independently-owned agencies. Led by founder and Managing Director Andrew Brand, the agency’s extensive client base includes leading brands such as Shoprite/Checkers, Ackermans, PUMA and the Spur Group to name but a few.

We have a fantastic opportunity for a Trends Analyst, focused on Food and Lifestyle trends both locally and internationally. This position is ideal for someone who lives and breathes The Next Big Trend and wants to impart that to the world. Part Strategy, Part Function – everything this candidate does is relevant – not just right now, but what will be relevant in the months to come – in the Food and Lifestyle categories of everyday life.

Our ideal candidate must have a keen eye for current and future trends both locally and internationally; taking a Brand to new heights so that the Client and Product is always trendy, on-point and relevant. We want someone who is a collaborative team-player, a positive influencer on social media platforms, has strong ability and skills in conceptualization and is great with Consumer Insights and translating that in a way that puts the Client front and centre as a trend-setter.

Responsibilities include:

• Identifying current and future trends in the Foods and Lifestyle sectors, both locally and internationally
• Utilising consumer insights to ensure that the Brand and Client is positioned correctly in the market at all times in relation to current and future trends
• Work collaboratively with both Client Service and Creative teams in relation to the positioning of Clients and Brands
• Be skilled in conceptualisation and adept at design, function and form
• Maintain exceptionally high standards for execution and attention to detail
• Collaborate and communicate well with the team and other departments

Requirements

• Relevant Diploma/Degree preferred
• Three+ years’ experience in Trends Analysis (ex: Fashion and Food editorial/publishing)
• Strong social media following due to verified influencer status preferred
• Experience in digital and experiential advertising advantageous
• Solid working experience and knowledge on Social Media platforms, including analysis and reporting
• Valid drivers licence and own transport

Due to the high volumes of responses we receive, if you have not received a response to your application within two weeks, please consider your application as unsuccessful.

Applications from EE candidates will be considered with preference in compliance with the Employment Equity Act.

Posted on 06 Mar 13:53